About UAre
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Our Purpose
To solve the global healthspan crisis by scaling elite performance science - empowering individuals to live better and live longer, and giving organizations the clarity to thrive.
Our Vision
A world where health is managed with the rigor of wealth - where healthcare costs fall as human performance rises, and longevity powers economic vitality.
Our Values
Rigor Over “Vibes”
We replace intuition, box-ticking perks, and reactive surveys with validated, data-backed predictive science.
Privacy as a Sacred Trust
Personal health data belongs to the individual. Enterprise clarity must never come at the expense of psychological safety or personal privacy.
Sustained Balance
High performance is never a one-dimensional grind. Lasting output requires intentional balance across movement, mindset, relationships, & habits.
Democratized Science
The data and insights that make elite performers thrive shouldn’t remain locked away in labs - they belong in the hands of everyone.
UAre brings together elite performance science, behavioral engagement, and enterprise software scaling. Led by Founder & CEO Grant Ellison and technology scaler Alan Debonneville, our execution team is supported by early co-founding contributors, longevity actuaries, behavioral and data scientists with backgrounds at Google and Uber, and a go-to-market network including Olympic and World Champions.
Built from elite performance, scaled for population health.
UAre was founded by Grant Ellison, a triple world champion athlete and serial tech entrepreneur with a track record of scaling businesses to public listings and successful exits. Over 30 years at the intersection of elite athletics and technology leadership, Grant lived a constant truth: peak performance requires a conscious, measured balance.
The catalyst point arrived following Grant’s IPO and exit from his last business. Looking at his young family, while watching his aging parents navigate health challenges, he recognized a clear divide: the science used to optimize elite performance was unavailable to the general public. Meanwhile, corporate leaders were relying on reactive surveys, and consumer brands were struggling to offer meaningful, lasting value to their members.
Grant established the foundational platform alongside early co-founders Marc Pasques and world-champion athlete Kendrick Louis. Together, they shaped the platform’s initial vision, ethical framework, and partnership models. As UAre moved from early R&D into full enterprise commercialization and global expansion, technology scaler Alan Debonneville joined the leadership structure to head technology resourcing, helping accelerate deployment of UAre’s secure, population-scale health technology.
UAre applies a single, frictionless healthspan engine across two core business priorities.
1. Employee Engagement & Performance
Employee healthspan is the foundation for engagement and performance. Traditional workplace wellness platforms issue surveys after burnout has already occurred. UAre predicts burnout risk three months ahead of time. By replacing reactive surveys and wellbeing perks with predictive analytics, HR leaders and C-suite executives gain clear visibility into operational risk, workforce health and performance - allowing them to step in before top talent resigns and maximise engagement.
2. Customer Loyalty & Retention
For customer-facing businesses and member organizations, standard points and rewards programs are no longer enough to build genuine brand equity and loyalty. UAre powers health-driven engagement programs that deliver immediate, personalized value. By helping customers track and improve their personal healthspan, companies increase daily touchpoints, boost lifetime value, and build authentic trust.
Deploying an enterprise-ready health platform requires strict data governance, technical security, and proven infrastructure. UAre’s tech stack is de-risked, live, and backed by global partners.
Engineering & R&D
Accelerated through investments from AWS Startups and Arcanys Ventures, de-risking our privacy-first enterprise architecture.
Legal & Governance
Supported by Hall & Wilcox Frank Lab, ensuring strict regulatory compliance, data protection, and IP governance.
Scale & Distribution
Backed by HubSpot Startups, establishing a foundation for frictionless B2B enterprise integration.
Defensible Data Engine
Powered by over 2 million proprietary training data points, creating a compounding data asset that grows smarter and more accurate with every cohort.
Whether deployed for internal teams or external customers, a proactive health platform only works if people trust it. UAre consistently achieves outstanding participation because privacy and user control are built directly into the software.
For the Individual
Using a standard smartphone camera for a 60-second scan, users instantly receive their vitals, longevity scores, and plain-English guidance. They can also connect personal smartwatches, fitness trackers, rings, and apps. Personal health data remains entirely private and under the user’s control. Users can choose to share personal data with trusted insurers, trainers, or personal advisors. Personal data is never available to employers.
For the Enterprise
Executive dashboards display strictly aggregated, anonymized trends. Leaders receive strategic clarity on workforce risk and ROI without ever invading individual employee privacy. Trusted service providers receive anonymized population-level data on all customers, and secure tightly defined private data sets only where a customer chooses to share.